Busnel emphasizes the key philosophy to create two collections per year, with timeless fashion. Considering both style and quality that will attain a long-lasting value. Garments made of carefully selected fabrics, and in the importance of social responsibility they are produced under the right circumstances.

Opposed to ‘fast fashion’ and mass production manufactured by the largest fashion retailers, Busnel instead advocates both timeless and handmade garments of the highest quality that will last a life-time. Or even between generations. Therefore, as a company Busnel believes in corporate responsibility, and hence expect suppliers and partners to strive for the same standards as we want to achieve.